PT2

CCR

Links:

Question 1 + 4: https://docs.google.com/presentation/d/1nBe8NVE4Cffxy8JmxPcD8LvVDEbTPFpZT5Cd5gM5QNw/edit?usp=sharing

Question 2: 

https://prezi.com/view/McYXr60M07uHBWp7m7v7/

Question 3: https://www.emaze.com/@AOWOZLLWW/pt2-ccr

PT2 FINAL EDIT

          

PT2 ROUGH EDIT

                  

Need to add my after effects and also add in the shots that have lots of grain :)

Media Essay

"Technology has been rapidly evolving and this has meant significant changes to the film production process at every level. Outline these changes and discuss their impact on the film industry and what it means for audiences consuming the media produced."

Production

Technology in the film industry has changed how films are made and especially in the production process. Production can mean "pre-production, production and post production." Technology has impacted these areas and have made the process of film making much easier and faster overall. Within pre-production, the internet and online apps have made it easier to communicate with the entire cast and crew and therefore this makes the film making process much quicker. Within the production side of things, the development in technology to benefit the film making process has been huge. Cameras have changed from film to digital and vfx has never been better. However the swap from film to digital wasn't very accepted by many film makers. Many if not all pushed it to the side and said that it was not good enough and needed more time. But as time progressed we saw major developments in digital cameras and film makers started to use them. Now 90% of film that are produced today use digital cameras due to their ability to save time, money and effort both on set and off set. Some film makers stil use film cameras however this has now become the minority. Within post production, the editing has changed in a massive way as now footage is all digital and can be edited on a phone, and vfx can show the audience something that is not really real. The better editing has allowed films to be produced quicker and use less money. 

Distribution

The improvement of technology regarding distribution has allowed films to reached newer audiences and more audiences in an easier and better way. The development of ultra fast internet has allowed films to be distributed on streaming sites that anyone can access if they have $15 and an internet connection. Distribution has lessened in the cinema side of things due to the internet and how people are more comfortable watching films at home rather than going to the cinema. The cinema experience is now turning into a social event as not many people will go to the cinema by themselves, but they would be very happy to watch a film on their streaming service at home. 

Marketing

Marketing has increased using technology has social media is used by film makers to promote their film to their followers. Facebook pages, intagram accounts, tweets and much more can be done to use social media to promote a film. Many if not all film companies use YouTube to post their trailers on as film trailers can go viral and therefore reach a very large audience. TV adverts are on the decrease as linear TV is being taken over by streaming services, so film companies or conglomerates (A media conglomerate, media group, or media institution is a company that owns numerous companies involved in mass media enterprises, such as television, radio, publishing, motion pictures, theme parks, or the Internet.) can use streaming services as a way to promote their film. 

Consumption

Consumption has changed as technology has changed. People don't use or watch films on DVDs anymore, and less people are attending the cinemas, and linear TV is decreasing. The internet and better technology has allowed us the freedom of watching our films when we want and where we want. Someone can watch a film on their way to work on their iphone. 15 years ago this was not a reality but due to the increase in better technology we can now watch films much easier.  

Media Homework

Two Common Film Distribution Strategies:

1. Bidding War At A Film Festival

2. Sell Movie to Streaming Platform

First lets talk about Bidding War At A Film Festival. This method of distributing your film is very risky and many do not achieve what they want and many people have been told that this method is for the dreamers and not the realists. 

• "Do bidding wars still happen? Sure, but it’s uncommon. In days gone by, filmmakers would run the film festival circuit to generate buzz around their film to attract distributors." 

Next is Selling your Movie to a Streaming Platform. Also very low chance of this happening but if you can pitch your idea to Netflix's owners. If you do manage to score a spot of the streaming service, then you would immediately have an audience of up to 150 million. 

• "With over 150 million subscribers, scoring a film distribution deal with Netflix is a dream come true for indie filmmakers. Of course, securing a distribution deal with the handful of other top dog distributors, such as Lionsgate, Universal, Paramount, or Warner would be equally exciting."

• "However, as with Dream Scenario #1, selling film rights to a distributor is a long shot. The process involves research, intimate understanding of your film’s audience and its potential position in the marketplace, comp films, and the bane of every indie filmmakers’ existence – connections." 

• "When pitching to film distributors, it’s all about providing hard numbers and laying out the golden path to make them feel safe and secure in their investment. However, just having completed post on your film and with limited audience exposure, you likely won’t have the market details necessary to knock your pitch out of the park." 

If these methods do not work then what do you do as an indie film maker?

The 6 Steps to Self-Distribute Your Indie Film:

1. Funding Your Indie Film Distribution Campaign:

• Use Crowdfunding Platforms to Your Advantage
• Most filmmakers turn to crowdfund sites such as Kickstarter and IndieGoGo during pre-production.
• you can provide an instant download via a private link on Vimeo or YouTube. This gives potential investors incentive to get behind you and back your indie film distribution efforts.

2. Prepare Your Independent Film for Distribution

• Formats Required for Theatrical Distribution

• Formats Required to Distribute a Film Online

• 
  

  Subtitles and Closed Captioning for Your Indie Film

3. Decide on Online and Streaming Release Strategy

• Third-Party Aggregator

• DIY

4. Target the VOD Distribution Platforms

• Ad-Supported Video-on-Demand (AVOD)

• Subscription Video-on-Demand (SVOD)

• Transactional Video-on-Demand (TVOD)

• Cable Video-on-Demand

• Free Video-on-Demand

5. Determine Whether You Want a Theatrical Release

• Pricey! 4-walling your film at a theater can be expensive. Essentially, you work with a theater to “book” a showing for a flat-rate. 
• The cost can range from $250 and up to secure such an arrangement. Although expensive for a single showing, if you can pack the house (charging tickets), you may even come out ahead. 
• Theatrical Booker

6. Promoting Your Independent Film

• Promote your film with a trailer. If it’s shareable, your fans will do the legwork for you.
• Put together a press kit. Your press kit should include a one-pager (synopsis of your film on one page), images, and a personal story.
• Create a website for your production. Keep things personal and include authentic stories of your major above-the-line team members, factoids about your film, and news on upcoming screenings.
• Be sure to cultivate an email list of your fans. You can announce to your minions when your film lands distribution and where they can view the film. Your email list can also come in handy when it comes time to promote your next film coming down the pike.